At the heart of everything he does is the Athlete, and first and foremost the athletes life around the sport is taken into account. Nothing can be achieved without a balance of life away from the sport.
Ian enjoys what he does and this is seen in his enthusiasm to encourage others to chase their goals and is always there with words of encouragement and advice.
He firmly believes a training plan can take you part of the way but an experienced coach delivers so much more than a plan. No two athletes are the same and Ian aims to fully develop each individual to maximize their full potential.